This Privacy Policy explains how betsmove collects, processes, stores, shares, and protects your personal data when you use our platform. It also explains your rights as a betsmove user — including Pakistani users whose data is handled in accordance with international data protection best practices.
By creating a betsmove account, using the Platform, or submitting your personal information in any form, you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein.
Throughout this Privacy Policy, the following terms carry the meanings defined below:
betsmove is the Data Controller for all Personal Data collected from Users of the betsmove Platform. betsmove operates as Pakistan's premier online sports betting and casino platform, serving registered Users across Pakistan — including major cities such as Karachi, Lahore, Islamabad, Rawalpindi, and Faisalabad — as well as internationally registered Users.
betsmove processes User Personal Data under an internationally recognised gaming license. Our data processing activities are subject to the obligations imposed by that license, which include maintaining adequate data protection standards, restricting access to User data, and cooperating with regulatory authorities where legally required.
For all data protection enquiries, requests, and complaints, Users may contact betsmove's data team at the address specified in Section 15 of this Policy.
betsmove collects Personal Data through several channels. The categories of data collected, and the circumstances of collection, are detailed below:
| Data Category | Specific Data Points | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, CNIC number or passport number | Registration & KYC verification |
| Contact Data | Pakistani mobile number, email address, residential address | Registration & account updates |
| Financial Data | JazzCash account number, EasyPaisa number, bank account details (HBL/UBL/Meezan), card information (masked), transaction history | Deposit, withdrawal, and KYC |
| KYC Documents | CNIC front and back image, passport bio-data page, selfie/liveness check image, proof of address document | KYC verification stage |
| Responsible Gaming Data | Self-exclusion requests, deposit limit preferences, session limit settings | Account settings & support interactions |
| Communications Data | Support chat transcripts, email correspondence, complaint records | Customer support interactions |
betsmove processes your Personal Data for the following purposes. Each purpose is linked to a legal basis as described in Section 5:
betsmove processes your Personal Data on one or more of the following legal bases, depending on the specific processing activity:
betsmove shares Personal Data with carefully selected third-party service providers who process data on our behalf under written data processing agreements. These include:
betsmove may disclose Personal Data to regulatory authorities, gaming license bodies, law enforcement agencies, or courts where we are legally required to do so. Such disclosures are made only to the extent required by law and, where legally permissible, we will notify affected Users.
In the event of a merger, acquisition, restructuring, or sale of all or part of betsmove's business, User Personal Data may be transferred as part of that transaction. betsmove will notify affected Users of any such transfer and ensure the receiving entity maintains the same standard of data protection described in this Policy.
betsmove uses cookies and similar tracking technologies on the Platform. Cookies are small text files placed on your device that enable the Platform to function correctly and to remember your preferences and session state.
Session & Authentication Cookies
These cookies are strictly necessary to maintain your login session, remember your authentication state, and keep your betsmove Account session active. They cannot be disabled without breaking core Platform functionality.
Preference & Language Cookies
These cookies remember your language preferences (English/Urdu), interface settings, odds format selections, and other personalisation choices within your betsmove Account.
Usage Analytics
These cookies collect anonymised data about how Users navigate the betsmove Platform — which games are visited most, how long sessions last, and where Users encounter issues. This data is used to improve the Platform. Analytics cookies require your consent.
Fraud & Security Cookies
These cookies support betsmove's fraud detection systems by helping identify unusual access patterns, device fingerprinting for account security, and CSRF protection tokens for form submissions.
You can manage cookie preferences through your browser settings. Please note that disabling Essential cookies will prevent you from accessing your betsmove Account, as session management is cookie-dependent. Functional and analytics cookie preferences can be managed without affecting core access.
betsmove retains your Personal Data only for as long as necessary to fulfil the purposes described in this Policy, or as required by our gaming license obligations and applicable law. The following retention guidelines apply:
| Data Category | Retention Period | Rationale |
|---|---|---|
| Account & Identity Data | Duration of account + 5 years after closure | Gaming license obligation & AML compliance |
| KYC Documents | Duration of account + 5 years after closure | Regulatory requirement; audit trail |
| Transaction & Financial Records | 7 years from transaction date | Financial record-keeping & AML requirements |
| Betting & Gaming History | Duration of account + 3 years after closure | Dispute resolution & regulatory audit |
| Support Correspondence | 3 years from last interaction | Complaint management & quality assurance |
| Marketing Consent Records | 3 years from consent grant or withdrawal | Demonstrating lawful basis for marketing |
| Analytics / Usage Data | 26 months (anonymised post-retention) | Platform improvement; anonymised after period |
| Cookie & Technical Logs | 13 months | Security monitoring & fraud detection |
Upon expiry of the applicable retention period, betsmove will securely delete or permanently anonymise your Personal Data such that it can no longer be associated with any identifiable individual.
betsmove implements appropriate technical and organisational security measures to protect your Personal Data against unauthorised access, accidental loss, alteration, disclosure, or destruction. Our security framework includes the following measures:
All data transmitted between your device and betsmove's servers is encrypted using 256-bit SSL/TLS — the same standard used by major Pakistani banks (HBL, Meezan Bank) and international financial institutions. Your login credentials, financial data, and Personal Data travel encrypted at all times.
Personal Data and financial records stored in betsmove's database infrastructure are encrypted at rest using AES-256 encryption. Passwords are stored as salted cryptographic hashes — not as plain text — meaning that no betsmove employee or system can read your password.
Access to User Personal Data within betsmove is restricted to employees and contractors who require access to perform their specific job functions. All internal access is logged, audited, and reviewed regularly. betsmove enforces multi-factor authentication on all internal system access points.
Where technically feasible, betsmove applies pseudonymisation to Personal Data used in analytics and Platform testing environments, reducing the risk that data used for system development exposes real User identities.
betsmove maintains a documented data breach response plan. In the event of a confirmed breach that poses a risk to User rights, betsmove will notify affected Users and the relevant regulatory authority within 72 hours of becoming aware of the breach, in accordance with our gaming license obligations.
betsmove operates as an internationally licensed platform and may transfer your Personal Data to third-party service providers located in countries outside Pakistan. Such transfers may occur when, for example, betsmove's cloud infrastructure provider operates data centres in a different jurisdiction, or when an international KYC verification provider processes your identity documents.
betsmove ensures that all international transfers of Personal Data are subject to appropriate safeguards, which may include:
You may request details of the specific safeguards applied to any international transfer of your data by contacting betsmove's data team at the address in Section 15.
betsmove respects your rights as a data subject and has built processes to facilitate the exercise of those rights. The following rights are available to all betsmove Users, subject to the conditions and limitations described:
Request a copy of all Personal Data betsmove holds about you. betsmove will respond within 30 days with a structured data export.
Request correction of inaccurate or incomplete Personal Data. Some corrections require re-verification (e.g., name changes require updated KYC documents).
Request deletion of your Personal Data where it is no longer necessary, or where you withdraw consent. Note: regulatory retention requirements may prevent full immediate deletion.
Request restriction of processing in specific circumstances — for example, while the accuracy of data is being contested, or while a legitimate interests objection is assessed.
Receive your Personal Data in a structured, machine-readable format (JSON or CSV) where processing is based on consent or contract, for transfer to another service provider.
Object to processing based on legitimate interests, including direct marketing. Marketing objections are actioned immediately; other objections are assessed within 30 days.
betsmove enforces a mandatory age verification process during account registration. All applicants are required to confirm their age at registration and subsequently to verify their age through documentary evidence (CNIC or passport) during KYC. Accounts where age verification cannot be satisfactorily completed are suspended pending documentation.
Where betsmove becomes aware, or has reasonable cause to believe, that Personal Data has been submitted by or relates to an individual under 21 years of age, betsmove will:
If you are a parent or guardian and believe your child has accessed or registered on betsmove, please contact our support team immediately at [email protected]. We will act promptly to investigate and remedy the situation.
The betsmove Platform may contain integrations with, or references to, third-party services — including payment providers (JazzCash, EasyPaisa), game content providers, and analytics tools. These third parties have their own privacy policies governing their data practices.
betsmove is not responsible for the privacy practices of third-party services that you access through integrations on the betsmove Platform. When you use JazzCash or EasyPaisa to deposit into your betsmove Account, for example, the data you enter into those providers' interfaces is governed by their respective privacy policies, not this Policy.
betsmove encourages Users to review the privacy policies of any third-party service they interact with in connection with their betsmove Account usage.
betsmove may update this Privacy Policy periodically to reflect changes in our data practices, Platform services, or regulatory requirements. The date of the most recent update is displayed at the top of this document and in the version card on the hero section of this page.
Where changes to this Policy are material — meaning they substantially affect how betsmove processes your Personal Data or materially change your rights — betsmove will notify all registered Users by email or in-Platform notification no less than 14 days before the updated Policy takes effect.
Your continued use of the betsmove Platform after the effective date of a revised Privacy Policy constitutes your acknowledgement of the revised terms. If you do not agree with changes to this Policy, you should close your betsmove Account before the effective date of the change and request deletion of your Personal Data pursuant to your rights under Section 11.
betsmove maintains an archive of previous versions of this Privacy Policy. Previous versions are available upon written request to [email protected].
For all data protection enquiries, rights requests, complaints, or general privacy questions, please contact betsmove using the following details. All contact information is provided as plain text — no clickable links.
Six core commitments that define how betsmove approaches your privacy — plain-language principles behind the legal text above.
betsmove does not sell, rent, or trade your Personal Data to third-party marketers, data brokers, or any commercial entity. Your data is used solely to operate and improve the betsmove Platform for your benefit.
Every piece of data transmitted between your device and betsmove is encrypted with 256-bit SSL — the same technology used by HBL and Meezan Bank. Your CNIC number, JazzCash number, and PKR balance are never transmitted unencrypted.
betsmove stores your password as a salted cryptographic hash — a one-way transformation that means no betsmove employee, database administrator, or potential attacker can ever read your actual password. Password resets require mobile OTP verification.
betsmove gives you practical control over your data — access it, correct it, delete it, or port it to another platform. Rights requests are fulfilled within 30 days and you don't need a lawyer to submit one. Email the subject line "Data Rights Request" and we'll guide you through the process.
betsmove doesn't hold your data indefinitely. We apply documented retention schedules — most data is deleted within 5–7 years of account closure, and analytics data is anonymised after 26 months. Data is securely wiped, not merely deactivated.
If betsmove ever suffers a data breach that puts your data at risk, we commit to notifying affected Users and the relevant regulatory authority within 72 hours of discovery — in accordance with international best practice and our gaming license obligations.
betsmove is Pakistan's most complete and transparent online betting platform — cricket, PSL, live casino, 500+ slots — all under a single secure account. Your PKR, your data, your privacy. Licensed, verified, 21+ only. Play responsibly.
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